E45 Cream – 50g Tube or 500g Pump – For Dry Skin and Eczema

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E45 Cream is a fragrance-free emollient moisturiser designed to soothe and hydrate dry, itchy and flaky skin, including skin prone to eczema. The non-greasy formula absorbs quickly and is suitable for daily use by the whole family, including babies from one month old. Available in a 50g tube or a 500g pump for regular use.

Product codeSizePack size
GSL074050g1
GSL0040500g1
Availability: In stock
SKU
E45 Cream
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Dermatological Moisturiser for Dry and Sensitive Skin

E45 Cream is a dermatological moisturising cream developed to help manage dry and uncomfortable skin. Its emollient formula supports skin hydration and is designed to reduce dryness and associated discomfort, leaving skin feeling softer and more comfortable.

The non-greasy cream absorbs quickly and is suitable for daily use across all ages, including babies from one month onwards. It is perfume-free and dermatologically tested, making it appropriate for dry and sensitive skin. E45 Cream is commonly used on dry, flaky, itchy or chapped skin, including skin prone to eczema and other dry skin conditions, as well as areas affected by sun exposure.

Available in a 50g tube or a 500g pump pack, E45 Cream offers a practical option for both occasional and regular application at home.

10 Reasons to Choose E45 Cream

  • Emollient moisturising cream designed to support dry and sensitive skin by helping to maintain hydration and reduce discomfort
  • Non-greasy formulation absorbs quickly into the skin, leaving it feeling soft and comfortable without residue
  • Dermatologically tested and fragrance-free, suitable for regular use on sensitive skin
  • Suitable for the whole family, including babies from 1 month of age
  • Clinically tested formula developed by skincare specialists
  • Supports dry skin conditions commonly associated with dryness, flaking, itching, chapping and rough or calloused areas
  • Can be used on sun-exposed skin where dryness and tightness are present
  • Contains recognised emollient ingredients, including white soft paraffin, light liquid paraffin and lanolin, which help lock in moisture
  • Pleasant to apply, making it suitable for daily use as part of a skincare routine
  • Available in two formats: a 50g squeezy tube for portability and a 500g pump pack for frequent or family use

Who is E45 Cream Suitable For?

E45 Cream is suitable for people who experience dry, flaky or uncomfortable skin and need a regular moisturising emollient. It is commonly chosen by those with dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis, as well as skin that feels itchy, rough, chapped or affected by sun exposure.

The cream is fragrance-free, dermatologically tested, and designed for daily use by the whole family, including babies aged one month and over. Its non-greasy formula makes it appropriate for anyone who prefers a moisturiser that absorbs quickly and leaves skin feeling soft and comfortable without residue.

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Product Specifications

SpecificationDetails
Available Sizes

50g tube / 500g pump

Product Type

Emolient moisturising cream

Suitable For

Dry, flaky and itchy skin

Age Suitability

From 1 month upwards

Fragrance

Fragrance-free

Texture

Non-greasy, quickly absorbed

Active Ingredients

White Soft Paraffin BP 14.5% w/w, Light Liquid Paraffin Ph Eur 12.6% w/w, Anhydrous Lanolin (Medilan®) 1.0% w/w

Full Ingredients

Glyceryl Monostearate, Cetyl Alcohol, Sodium Cetostearyl Sulphate, Carbomer, Methyl Hydroxybenzoate, Propyl Hydroxybenzoate, Sodium Hydroxide, Citric Acid Monohydrate, Purified Water

Storage

Store below 25°C

Frequently Asked Questions

E45 Cream is an emollient moisturising cream designed to help soothe and hydrate dry, flaky and uncomfortable skin. It is commonly used as part of daily skincare for dry skin conditions, including eczema-prone skin.

Yes. The cream is fragrance-free and dermatologically tested on dry and sensitive skin. If you are concerned about skin reactions, a patch test is advised before wider use.

E45 Cream is suitable for the whole family, including babies aged one month and over, when used as directed.

The cream can be applied liberally two to three times a day, or as needed, to help maintain skin moisture.

No. It has a non-greasy formulation that absorbs quickly, leaving the skin feeling soft and comfortable.

No. The product is free from added fragrance, which makes it suitable for dry and sensitive skin.

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